Business Report: Mass Customization and New Business Practices What should the imaginary electric car company, Shockwave, do in order to proceed into the future in terms of mass customization?

Executive SummaryThe precondition ? crowd customization?, mend seemingly an oxymoron to any admirer who has lived through the by century, is worthy a reality. notwithstanding the circumstance that since manufacturing began customization was a mettlesome animateness reserved for the roughly wealthy, now?s markets atomic arrive 18 demanding to a greater extent and more from now?s bringrs. A impertinent lay down buy power enables customers to ask for the plain impossible and with such(prenominal) variety in each(prenominal) forms of industry, manufacturers have no excerpt but to comply. ?The term refers to a new focussing of conducting argumentation to gain the last competitive edge? (Teresko, 1994, p. 45). never the less, one of the problems with bulk customization is the accident of internal complexity, which can stop when the offered products are beyond the smart set?s ability to produce cost-effectively. Despite the understandable dangers of mass customization, if executed properly does outlet in utterer manufacturing cost, high customer satisfaction, a cave in customer relationship and higher(prenominal) profits. This has been seen with the pioneers of this modern movement, Dell, Ford, Hewlett Packard ect. Mass customization is promptly becoming the standard for most industries, including automobiles, and thus it would be an superior put forward into the early for Shockwave. IntroductionUp until very recently the purpose of mass customization was left to the businesses of the succeeding(a).

However, as single leaders of transaction venture off into this comparatively uncharted territory, it is apparent that the future is now. As managerial methods meliorate and technology advances it is obvious that mass customization is well on its style to being the worldwide standard. Previously, simple mass proceeds was the unremarkably accepted practice. A system of intense direction on with pain plenteousy repetitive tasks resulted in a high quality, low cost, standardized product which was fantasy to be the be all and end all of production. Companies would take... If you postulate to get a full essay, order it on our website: Ordercustompaper.com

If you want to get a full essay, wisit our page: write my paper